Conscendo Ventures

Grow and scale your business

Driving Growth and Solving Business Challenges

Fractional Advisor for Growing Companies

I am a fractional advisor and consultant working with founders, business leaders, and lean teams of growing companies. With a foundation in venture finance and investing, combined with "big company" expertise and startup grit, I help clients solve business problems and drive strategic partnerships.

Let’s Work Together

Hands on Business Development

  • Formulate GTM strategy by honing in on target market, value prop, sales and distribution channels

  • Develop Partnership strategy as a way to drive awareness, usage, conversion/sales

  • Drive Partnerships with a range of companies, including Fortune 50, from opening doors to launch

Advise Founders and Leaders

  • Partnerships & Business Development. Let’s dive into various components:

    • Pitch development

    • Navigate complex organizations

    • Establish partnership framework

    • Negotiation

  • Pricing & Forecasting. Leveraging my foundation in finance and investing as well as experience as a founder, get guidance on:

    • Pricing of products and services – from customer acquisition cost to unit economics  

    • Forecasting – from sales & profitability to cash flow

  • Fundraising. Let’s discuss fundraising strategy, pitch, modeling, valuation, and negotiation. This feedback is free to clients.

Leaders who have worked with me say…

  • "A trusted advisor who gets to the heart of the matter quickly by asking the right questions. Heather is experienced in evaluating startups and their challenges. This translates into actionable next steps rather than abstract recommendations."

    Vijay R, Founder & Coach, Innovation @ 500 Startups, BBVA, Kearny

  • "A connector who is relationship focused in her approach to people and business. Heather has honed her ability to connect the dots, address market challenges, and leverage relationships to create value."

    Ray L, 2x Founder, Product & Engineering @ Apple, eBay, HP, Yahoo

  • "High energy, smart and articulate. Heather is a joy to be around and has a high emotional IQ which makes her successful with internal teams and external partners. She's a reliable partner in creating a partner and product ecosystem."

    Rajiv B, 2x Founder + CEO @ HT Media, Product @ Microsoft, Samsung, Logitech